Cleanse & Glow Gift Set

Refreshed a winter holiday gift set with a modern design aimed at a younger audience with an accessible price point.

The updated design avoided traditional seasonal design elements, allowing the set to remain relevant beyond the holidays and transition seamlessly into ongoing in-spa retail. This approach supported confident merchandising even after the peak gifting period.

The gift set drove strong retail performance and sales engagement, with both products remaining best sellers and among the strongest-performing items in the portfolio to date.

Eminence Organic Skin Care develops and manufactures natural professional skincare products sold through spas, retail partners, and online worldwide.

Package Design • Art direction • Graphic design • Production

Promotional display for Éminence Organic Skin Care features a limited edition cleanser and glow gift set, including bottles of Mangosteen Daily Resurfacing Cleanser and Strawberry Rhubarb Dermafoliant, with colorful illustrated backgrounds and product descriptions.
A skincare product set by Éminence Organic Skin Care, including a strawberry rhubarb dermafoliant and a mangostein daily resurfacing cleanser, with packaging and product descriptions visible.
A deck of greeting cards or gift cards, partially inside a light blue box with an open flap, featuring colorful designs and text on the cards.

Product Detail Page

A skin care product advertisement featuring mangosteen and strawberry fruits along with a mangosteen cut in half and strawberries halved, with a message about revealing skin's natural radiance.
An advertisement showing the pairing of a face cleanser and exfoliant from Eminence Organic Skin Care. The cleanser is Mangosteen Daily Resurfacing Cleanser, and the exfoliant is Strawberry Rhubarb Dermafoliant. The image emphasizes that these products work together to soften, refine, and brighten skin.
Cleanse & Glow gift set featuring a full-size cleanser and a Daily Resurfacing Cleanser surrounded by illustrations of strawberries and peaches.

Initial Design Option Proposal

Three colorful advertisement posters for Eminence Organic Skin Care cleansers, each featuring a bottle of Mangoesteen Daily Resurfacing Cleanser with illustrations of strawberries and strawberries rhubarb on the background, with the words "CLEANSE GLOW" prominently displayed.

Original Product + Final Product

Two boxes and three bottles of Eminence organic skin care products, including a mango steen daily resurfacing cleanser and a strawberry rhubarb dermafoliant, with promotional text highlighting a cleanse and glow limited edition set.

Essential Serum Trio Gift Set

Created a premium gift set to spotlight award-winning serums and invite consumers to experience higher-performance products.

The custom box was designed with a premium opening experience in mind, using gold foil, refined finishes, and a sophisticated colour palette that intentionally paired with the lower-priced Cleanse & Glow set. The design also paired product photography with ingredient illustration to highlight the array of key ingredients behind each formula.

The gift set was well received for its thoughtful product selection, refined presentation, and strong appeal to both spa customers and retail shoppers.

Package Design • Art direction • Graphic design • Production

A boxed set of three skincare serums from Eminence Organic Skin Care. The front of the box shows three small brown bottles with black droppers labeled Citrus & Kale Potent C+E Serum, Strawberry Rhubarb Hyaluronic Serum, and Marine Flower Peptide Serum. The back of the box provides detailed descriptions of each serum's benefits, ingredients, and size, emphasizing their natural, organic, and cruelty-free qualities.
The image shows a skincare product display for Éminence Organic Skin Care. It features a set of three serum bottles with droppers, labeled as 'Layering Serums 101,' including Citrus & Kale Potent C+E Serum, Strawberry Rhubarb Hyaluronic Serum, and Marine Flower Peptide Serum. The display provides instructions on how to layer these serums for glowing skin and suggests trying the full 1 fl oz size. The background is decorated with botanical line art and the set is called the 'Essential Serum Trio Gift Set,' a limited edition. The company's logo and website are also visible.

Box Insert

An informational skincare guide featuring three serum products: Citrus & Kale Potent C+E Serum, Strawberry Rhubarb Hyaluronic Serum, and Marine Flower Peptide Serum. The guide includes descriptions, usage instructions, and benefits, with illustrations of the ingredients and colorful fruit and plant graphics.

Product Detail Page

Packaging box and three serum bottles from the Essential Serum Trio gift set with botanical illustrations and text.
Image of two bottles of skincare serum with droppers, surrounded by illustrated strawberries, strawberries, green leafy illustrations, and a pink, yellow, and blue abstract background, with Japanese text and a partial paragraph about skincare benefits.
Three dropper bottles of skincare serum with white labels, displaying the ingredient names: Marine Flower Peptide Serum, Strawberry Rhubarb Hyaluronic Serum, Citrus & Kale Potent C+E Serum. The bottles are set against a beige background with part of a text overlay visible that mentions trying the full size.

Box Concept 1

A step-by-step diagram with sketches and measurements showing how to assemble a DIY perfume display case, including fold, tuck, and flip instructions, with a photo of a finished light green perfume display stand with a lipstick-shaped bottle.

Box Concept 2 (chosen concept)

Diagram of customizable packaging for beauty products, including an angled tray example with compartments for bottles and tubes, designed with double walls and a lid with a flap and fold. Photos of finished packaging with boxes and product samples are also included.