Lifestyle & Brand Editorial

An annual editorial magazine designed as a visual snapshot of the brand’s year, highlighting product launches, awards, skincare insights, and upcoming innovations.

The publication was designed to support sales conversations through a balanced mix of storytelling and education, bringing brand updates to life in a format that feels considered and engaging. Content and layout were tailored to work equally well in spa and retail settings, as well as in presentations to prospective partners.

The magazine consistently ranks highly in internal surveys and has become a key sales and education tool, driving product awareness and partner engagement.

Eminence Organic Skin Care develops and manufactures natural professional skincare products sold through spas, retail partners, and online worldwide.

Concept developmentArt directionGraphic designProduction

Art direction by Sasha Cameron; design in collaboration with Katelyn McRae and Mansi Sha

Art direction by Sasha Cameron; design in collaboration with Katelyn McRae

Art direction by Sasha Cameron; design in collaboration with Katelyn McRae

Art direction and design by Sasha Cameron